Appreciated securities can make an attractive gift asset, often allowing for larger gifts than would otherwise be possible.
Your deduction would be the fair market value of the shares and you will avoid paying capitol gains tax on the appreciation.
You can donate whether your shares of appreciated securities are held in certificate or in a brokerage account.
If interested, please contact:
Ashley S. Hargrove, Vice President, Senior Registered Client Associate
The Optimal Service Group of Wells Fargo Advisors
1021 E Cary St. 22nd Floor
Richmond, VA 23219; (804) 782-3789
Wells Fargo Advisors is a trade name used by Wells Fargo Clearing Services, LLC, Member SIPC. Wells Fargo Advisors is not a legal or tax advisor.